|Description||A Campaign to Spread Freedom|
- Greatly increase adoption of GNU variants.
- Spread the idea of software freedom as what makes GNU variants better than other operating systems.
- Encourage valuing freedom in other areas, especially on the internet.
Create a Brand
Consistent language, images, and branding are important to keep an idea memorable and in focus. Let us Spread Freedom (at least) as effectively as the campaign to spread Firefox did so. Let us create a brand (at least) as strong as Ubuntu. Build momentum. We need:
- Logos and artwork
- Slogans and key words
- A campaign website
- Posters, stickers, flyers, badges
- Events in real life
Libre operating systems already exist. Let us call them "GNU variants" (comparable to Linux distributions) in this campaign to distinguish them as being free as in freedom. To use GNU (be a "GNUser") is to use a free operating system.
This campaign has a deadline: a specific launch date for New GNU in either 2012 or 2013. Using the 30th anniversary of the original GNU launch would be appropriate. Therefore, we must prepare everything now!
Make A Film
This is a potentially good medium for explaining software freedom and why it matters.
Using a game (or a set of games) to spread a set of ideals is not unheard of; we could use a set of games in this case simply to show that it's possible to be free and have a great time with a cool game. Let's look into FreeDroidRPG in particular, as a game that actually tries to mention free software in the plot. We can also use Minetest (which is a great free competitor to Minecraft), and of course Battle for Wesnoth. We could also use live.linuX-gamers.
Free Social Networks
Switching away from centralised, proprietary social networks (like Facebook or Twitter) to decentralised, libre ones (like Diaspora or Identica) is a potential "gateway drug" to the world of freedom. This may become a separate campaign, or may work effectively with this one.